Customer Journey Management, Application Design for Web and Desktop, Generating Big Ideas with Design Thinking, The Human Mind and Usability, Journey Mapping to Understand Customer Needs, Omni-channel Journeys and Customer Experience, Mobile User Experience.
Google Marketing Platform product certifications identify qualified users who demonstrate the ability to perform critical tasks and workflows with Platform products. This certification exam is designed for users with hands-on experience, and will test on specific predetermined criteria aligned with critical job tasks.
Certification to apply UX methodologies and a user-centric mindset to your marketing strategy.
In-depth conversion optimization course covering research, auditing, hypothesis formulation, prioritization, programme creation, A/B Testing, Personalization and insights analysis.
Learnt how to be truly customer-centric, and driving growth with understanding how customers feel.